Marketing in the Moment During the Buyer’s Journey
- Version
- Download 1433
- File Size 1.46 MB
- Nombre de dossiers 1
- Create Date January 10, 2019
- Last Updated September 8, 2021
This free whitepaper describes how Consentric Marketing applies the latest methods to define the buyer's journey and assist customers at the precise moment they need it.
Table des matières :
- Putting the Spotlight on the Buyer
- Using Buyer Journey Maps
- The Great Power Shift
- Micro-Moments
- CRM and the Buyer's Journey: Stopgap Adaptations
- Research-Based Journey Maps
- Framework Overview
- Using the Framework: A Three-Step Application
- Benefits From Buyer's Journey Enhancement
Dossier | |
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buyer journey whitepaper 010819 v4.pdf |
Sur le(s) auteur(s) :
Mark Blessington a été au service de nombreuses grandes entreprises mondiales en tant que consultant en vente et en marketing. Il a publié quatre livres, plus de 50 articles et des centaines de billets de blog.